V Mart targets cultural shift at UNLIMITED
V Mart, which has just acquired Arvind Fashion’s UNLIMITED chain of stores, wants to retarget these stores at customers who find shopping at Reliance Trends, Westside and MAX too expensive
V Mart, which has just acquired Arvind Fashion’s UNLIMITED chain of stores, wants to retarget these stores at customers who find shopping at Reliance Trends, Westside and MAX too expensive
After two torturous quarters, value-focused fashion and general merchandise retailer V-Mart reported an 81% like-to-like sales recovery for the Oct-Dec quarter. The number indicates that modern retail, with its air-conditioned showrooms, is still struggling to attract visitors unlike several other retail segments. Some of the other segments, such as automobiles, consumer durables and even some […]
V-Mart, India’s largest chain of smaller-sized fashion stores, said it has started purchasing fresh stock from its suppliers after nearly six months of freeze on garment procurement. The company was hit hard when a nationwide lockdown was imposed by the central government in late March to control the spread of COVID-19, particularly as it had […]
Retail chain V-Mart announced the opening of two new stores, one each in West Bengal and Uttar Pradesh, taking its total tally to 218. With this, V-Mart has its operations in 172 cities across 17 states in the country. The retailer has 13 stores in West Bengal and 86 stores in Uttar Pradesh. The company […]