Zee Entertainment slashes channel prices ahead of TRAI regulation

Zee Entertainment, one of the four big broadcasting groups of India, has become the first player to bring its channel prices in line with an upcoming regulation issued by the Telecom Regulatory Authority of India. Zee’s new tariff card prices its channels a fraction of what they are being sold for in the market at […]

Airtel Digital increases HD channels to take on Tata Sky

Airtel Digital has bounced back into reckoning in fast growing high-definition DTH market by adding capacity from the newly launched SES-9 satellite and could emerge a strong challenger to Tata Sky in coming days. The SES-9 satellite was launched last year and new transponders were made available to Airtel earlier this year. Over the last several […]

With new tech, Sun Direct launches India’s cheapest HD packs

Sun Direct, the DTH service from Sun Network, has unveiled three new HD subscription plans that make it the cheapest provider of HD TV services in India. The plans are priced at Rs 51, 101 and 150, including taxes. The cheapest pack provides 23 HD channels — with the exact composition depending on the language […]

New TRAI rules to make HD channels cheaper by 70%, HD access fee illegal

New rules on the pricing of television channels are likely to make the viewing of HD and sports channels in India cheaper and make charges such as ‘HD Access Fee’ totally illegal. The rules were issued on Friday and will come into effect within six months of it being published in the gazette. The most important […]

With 90 HD channels, Sun Direct set to overtake Tata Sky as No.1 HD DTH player

Sun Direct,  the DTH arm of Sun TV Network, could soon emerge as the No. 1 provider of HD TV channels in India, according to a distributor privy to the company’s plans. The DTH operator has recently acquired several transponders on a new satellite owned by the ISRO, the Indian space agency, next to its primary […]

Sun Direct overtakes Dish TV, Videocon D2h in HD movie channels in English

Sun Direct, the DTH operator from the Sun TV group, has added several new High Definition channels over the last several days, and has now overtaken rivals Dish TV and Videocon D2h in terms of the number of English movie channels on its HD platform. The move comes more than a year after ISRO launched the […]

GSAT-15 could boost Sun Direct, Tata Sky’s HD channels

Today’s launch of GSAT-15 communication satellite over India will be a big boost to DTH operations over the country, especially for HD channels, and will benefit players like Sun Direct and Dish TV. The launch will more than double the DTH capacity of India-owned satellites over the country. Though India gets a higher level of preference […]