Westway Electronics, one of the oldest TV manufacturers in India dating back to the 80s, has announced discounts for its new RCA branded LED televisions in India.
Under the Diwali discount scheme, the company is offering a 32 inch HD ready TV for Rs 8,999, a 43 inch FHD Smart TV at Rs 17,999, a 49 inch full HD Smart TV at Rs 21,999, and a 49 inch 4k UHD Smart TV at Rs 25, 999. It also has a 55 inch 4k UHD Smart TV priced at Rs 28,999.
The prices are among the most competitive.
Westway is one of the oldest TV manufacturers in India, and also owns the Weston brand, familiar to the older generation.
Among the RCA branded lineup, the 43” and 49” full HD TVs come with built-in 40 W soundbars attached with the lower side of the bezels.
“This soundbar is an audio system that has the power best suited for enjoying party music and getting the air of the movies. Also, it can be connected to the external speakers using Wi-Fi, creating a wireless home theatre inside your home,” it claimed.
According to the company, the 43” and 49” FHD and the 49” and 55” 4k variants come with “Quantum Backlit” technology.
“Light is emitted by a layer of nanocrystals that gives off brighter, thoroughly contrasting and superb colorful visuals. The depth of the picture quality is controlled by these semi-conductor particles for deeper blacks and wider colors – red, blue and green. This technology is the latest adjustment in the big screen television viewing trending in the present market,” it claimed.
The company claims support for HDR or high dynamic ratio for contrast, which helps improve black levels. However, independent confirmation of the quality of panels used is not available.
Besides standard smart TV features, the company also promises voice search and “easy screen sharing”.
The company does not advertise Android support on its listing on Amazon India, indicating that it is using a modified version of Android software.
Modified versions of Android software can be tricky to use as the apps contained in them may not come with full digital rights management or DRM support, which can be an issue in watching certain type of 4K content.
The TVs, which carry one year of warranty, are sold by Cloudtail on Amazon.
RCA branded TVs are also available in the US market, where they are reputed for their low prices.
Westway said it has a pan India service network with 800+ service centers across 800+ cities covering 19,500+ pin codes.