Cox and Kings unit Meininger Hotels said that it has signed a contract with French real estate developer COFFIM for the construction of a 194-room hotel in Marseille, its fourth in France.
The new hotel, scheduled to open in 2021, will have 574 beds as well as 22 parking spaces.
The new hotel is located near new Marseille, the renewed urban area around the Marseille harbour, Cox and Kings said.
Meininger, which runs 26 hotels in Europe hotels, typically targets business and leisure travellers, particularly backpackers, families and groups.
Along with facilities like guest kitchen, a game zone, unlimited Wi-Fi and flexible room structures, the new hotel will also offer single and double rooms as well as bedrooms for up to four people.
“Marseilles offers everything that we’re looking for when it comes to Meininger’s accelerated growth and our ambitious expansion plans in Europe and beyond. The local hostel market, in particular, offers great potential according to our analyses, while at the same time we are consolidating our national presence in France”, said Hannes Spanring, CEO, Meininger Hotels.
Meininger has been on an expansion spree of late.
The company had announced two new hotel projects in German cities Stuttgart and Bremen in March.
It also recently opened new hotels in Budapest and Munich Olympiapark.
The company had 11 projects under development on March 30.
Meininger is a subsidiary of Holidaybreak Ltd, which is a subsidiary of Prometheon Holdings (UK) Ltd, which in turn is a subsidiary of Cox & Kings Ltd, the Indian listed entity.
Established in 1758, Cox & Kings has subsidiaries in the US, Canda, the UK, Netherlands, UAE, Japan, Singapore, Australia and New Zealand. The holiday and education travel group has operations spread across 22 countries and 4 continents.