Info Edge, the company behind Naukri.com and one of the few Indian firms to survive the dotcom bust, has announced a Rs 9 crore investment into group-buying portal mydala.com.
The investment is the sixth as part of the Info Edge strategy to invest in internet start-ups.
“Online deal sites have now emerged as a platform for users to avail products and services at huge discounts. Mydala has shown an innate ability to innovate and leads the industry in bringing together merchants and their target customers,” said Sanjeev Bhikchandani, who founded and led naukri.com through the toughest of times.