Idea Cellular has announced a new contest to find upcoming movie directors.
The contest, called ‘Raju Ban Gaya Director’, is open to everyone in India. Applicants need to create an original concept movie of 1 to 3 minutes on the mobile phone and upload it on www.ideapopcornstreet.com.
The Jury, comprising of experienced film makers, will shortlist the Top 30 films in the first Round, which will then be put up on the portal for public viewing and voting. Basis the number of votes, the Top 10 films will be selected and the makers of these films will then be asked to create another 5 minute duration film, based on a script given by the Jury, which will once again have to be shot using a mobile phone.
The directors will be given two weeks to make this film and will be required to promote and popularise their movie using social media.
These Top 10 movies will also be showcased on www.ideapopcornstreet.com as India’s first mobile film festival. Of these, the Top 4 film makers will be selected who will then go through an interview with the Bollywood Director and his team. The final winner will then get to spend time with the Director, Imtiaz Ali, on the sets of his next venture and get an opportunity to intern with him.
Speaking about the talent hunt, Imtiaz Ali, said “Gone are the days of the legendary ‘struggle’. For today’s generation a great film is just a mobile phone away. And there are stories everywhere waiting to be captured, and opportunities waiting to be explored.”