European magazine GEO is all set to launch in India after it got approval today from the Finance ministry for investing in the country. It will initially invest Rs 7.35 crore to launch the Indian edition.
GEO one of the most popular magazines in Europe and is based out of Germany.
The first edition of GEO, which has an educational bias, appeared in Germany in 1976, quickly became the biggest monthly magazine and one of the most successful magazine launches in the German market..
Today GEO is published in 20 countries worldwide and nearly 5 lakh copies are sold in just France and Germany alone.