Tata CLiQ ecommerce website starts Diwali discounts and offers


Tata group’s ecommerce venture CLiQ has announced its first festive season offers by providing exciting deals, new launches, flash sales, best price offers and bumper prizes for its customers.

“Tata CLiQ has earmarked 50% of its marketing budget for the one month long festive offer named ´Festober´ celebrations,” said the e-commerce website.

Tata CLiQ will be running offers with its partners Croma, Westside and Bestseller to provide exciting and exclusive deals for the consumers.

“We have witnessed a 3X growth since our launch with a 15% repeat rate amongst customers and an exponential spike in GMV. As we gear up for Festober, we are expecting our sales revenues to increase threefold,” said Prathyusha Agarwal, Head – Marketing, Tata CLiQ.

Derived from the words festivities and October, Tata CLiQ ideated the ‘Festober’ month which features Festober Flash, Festober Fireworks, Festober Feast and Festober CLiQbusters which will include hourly flash sales featuring the best prices across apparel and electronics categories.

Consumers can also soar high through the Festober Fly offer which offers Vistara air tickets from 1st – 6th October.

Tata CLiQ will also be launching a host of new product collection and brands all through Festober including the launch of the much awaited phone of the year iPhone 7.

Incubated by Tata Industries Limited, Tata CLiQ is a new venture that is focused on developing a differentiated e-commerce proposition. It offers a wide range of authentic and exclusive brands across apparel, footwear and electronics with a plan to add many more categories and brands in the near future. Through Tata CLiQ’s seamless phygital platform, shoppers are now able to order, collect, return and exchange products from anywhere, any time – either online or at brand partners’ stores.